Switzerland E-commerce Market Size, Share & Growth | 2022-27
Market Overview:
According to the International Trade Administration, Switzerland is one of the five European nations with the highest percentage of online purchases. Due primarily to the COVID 19 pandemic, the online share of Swiss retail sales increased from 8.3% to 11.8% in 2020. During the forecast period, the Switzerland E-Commerce market is anticipated to expand at a CAGR of 14.6%. (2022–2027).
Switzerland invested CHF 2.1 billion in foreign online shops in 2020, according to the International Trade Association, and CHF 11 billion in domestic online shops. Furthermore, e-commerce sales are anticipated to increase in 2021, according to industry observers. Additionally, according to the Swiss Mail Order Association, which unites more than 320 online merchants and accounts for about 50% of all B2C online sales in Switzerland, manufacturers and brands are heavily investing in their online platforms in an effort to boost sales and enhance the customer experience.
Scope of the Report:
E-commerce involves establishing connections and selling products, services, and information over computer communication networks. E-commerce typically refers to online trading of goods and services, which denotes a larger scale of economic activity. Internal organisational transactions that support B2B and B2C transactions are included in e-commerce.
In order to support the market estimates and growth rates over the forecast period in Switzerland, the study also tracks key market parameters, underlying growth influencers, and major industry vendors. The overall effect of Covid-19 on the ecosystem is further examined in the study. The scope of the report includes market sizing and forecast for B2B and B2C segmentation, with the B2C channel further divided into application-specific segments.
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