FUNCTIONAL COFFEE MARKET SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS (2023 - 2028)
Functional Coffee Market Analysis:
The Functional Coffee Market is projected to experience growth from USD 3.95 billion in 2023 to USD 4.36 billion by 2028, at a Compound Annual Growth Rate (CAGR) of 2.03% during the forecast period (2023–2028).
The functional coffee market is rapidly expanding within the beverage industry, as it offers drinks with properties perceived as healthier and better for consumers. This trend is driven by the growing health consciousness among global consumers. Coffee infused with cannabinoids (CBD) is gaining popularity due to its health benefits, such as pain and anxiety relief. As a result, players in the market are introducing innovative products, such as cannabidiol (CBD) infused coffee, to target consumers seeking jitter-free beverages with calming effects.
Furthermore, drinks claiming to boost the immune system and contain antioxidants with powerful anti-inflammatory benefits have witnessed higher demand among consumers. Manufacturers have infused turmeric, ginger, cardamom, and cinnamon into coffee grounds to aid digestion and strengthen immune function. For instance, Nutrocore introduced cinnamon turmeric organic coffee in September 2022.
Global coffee producers have been adding ginseng to instant coffee for many years to offer additional benefits of improving blood circulation and memory. Manufacturers have combined the convenience and energy boost of instant coffee to increase these coffee beans’ functionality. The market for functional coffee has expanded to include products with weight-loss claims as well. For example, Bulletproof Coffees offer coffee combined with MCT oil (medium-chain triglycerides) and butter, which helps to support weight loss.
The market is driven by multiple factors, including increasing demand for certified coffee products and consumers’ acceptance of single-serve coffee brew systems.
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